Alex Cuba launched his music career as a child, performing in his father's band Lost Puentes in Havana. At 18, he won a national song writing competition in Cuba, but the young musician only realized the height of his talent after moving to Canada, settling in Northern British Columbia in 1999. Pairing up with his twin brother, Adonis, on the successful album Morumba Cubana, Cuba went solo with the release of Humo De Tabaco. The album was a departure from his traditional Cuban sound, a change that won him the Juno for World Music Album in 2006. Having shared the stage with artists like Jose Gonzalez, Seu Jorge, Feist and Cesaria Evora, Cuba continues to develop his cross-cultural sound. In 2007, he released Agua Del Pozo, which featured a string of hit singles. Three years later, the musician came back with a self-titled effort. Ruido En El Sistema followed in 2013.